Posts in category "Business"
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MES Explained: Why Leaders Invest Millions in Manufacturing Execution Systems
"Manufacturers don’t buy MES for features. They hire it for deeper jobs: visibility, compliance, efficiency, and signaling Industry 4.0 readiness. Here’s how JTBD reframes MES adoption."
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How to Turn Your Website's 404 Page Into a Goldmine for Engagement and Conversion
"Stop letting your 404 error page kill conversions. Discover proven, creative strategies to transform your broken links into powerful engagement and lead-generation engines—with real-world examples and a chance to get your 404 fixed by a pro."
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Why People Don’t Buy Features: A Deep Dive Into Jobs To Be Done (JTBD)
"Features don’t drive product success—jobs do. Learn how the Jobs To Be Done (JTBD) theory explains real adoption, with practical insights into why products like AI coding tools succeed and how leaders use them to signal progress."